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Press Release: Mandy Queen PR to Host Workshop on "Maximising Trade Show Success"



FOR IMMEDIATE RELEASE

Mandy Queen PR to Host Workshop on "Maximising Trade Show Success"


Scotland, UK—7 August 2024—Mandy Queen PR is excited to announce an upcoming "Maximising Trade Show Success" workshop hosted by Business Gateway. This comprehensive workshop will provide Scottish businesses with the skills and strategies necessary to excel at trade shows in the UK and overseas. It will be held on 29 August 2024 at Strathmore Rugby Club, Forfar, Angus.


Trade shows present invaluable business opportunities to connect with potential customers, partners, and industry leaders. However, the true potential of these events often remains untapped due to a lack of strategic planning and execution. Mandy Queen PR’s workshop aims to bridge this gap by providing participants with actionable insights and proven tactics to elevate their trade show participation.


Workshop Highlights:

  • Benefits of Attending Trade Shows: Discover the myriad advantages of exhibiting, from brand visibility to direct customer engagement.

  • Pre-Event Strategies: Learn how to effectively prepare for a trade show, including setting objectives, marketing your presence, and planning logistics.

  • On-Site Tactics: Gain insights into creating an engaging booth, attracting and interacting with your target audience, and standing out from competitors.

  • Post-Event Follow-Up: Understand the importance of post-show activities to maintain momentum, nurture leads, and maximise your return on investment.


Mandy Queen, a seasoned PR and marketing professional with extensive experience in trade show strategy from working on 40 shows, will lead the workshop. She will share her expertise on attracting the right attendees, engaging effectively during the event, and sustaining engagement afterwards to convert leads into lasting business relationships.


Who Should Attend: This workshop is tailored for Scottish businesses planning to exhibit at trade shows within the UK or internationally. Whether you are a seasoned exhibitor seeking fresh insights or a first-timer looking for foundational knowledge, this session offers valuable data.


About Mandy Queen PR: Mandy Queen PR is a leading public relations firm based in Scotland specialising in strategic communication, international marketing, and trade show expertise. With a track record of helping businesses enhance their brand presence and achieve their marketing goals, Mandy Queen PR is dedicated to delivering results-driven solutions for its clients.


Event Details:

  • Date: 29 August 2024

  • Time: 2-4pm

  • Location: Strathmore Rugby Club, Forfar, Angus

  • Registration: For more information or to register for the workshop, please visit Business Gateway.

For media enquiries, please contact Mandy Queen, mandy@mandyqueenpr.com.


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