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Insights
Expert Insights and Practical Tips for getting more business in new markets.
Dec 5, 20243 min read
How to Use Media Relations and Social Media to Boost Your International Presence at Trade Shows
How to Use Media Relations and Social Media to Boost Your International Presence at Trade Shows. Trade Show Media Relations and Marketing.
Oct 23, 20242 min read
Why Digital Marketing Alone is Insufficient for Successful Global Expansion
Success in new markets demands more than online campaigns.
Aug 7, 20242 min read
Press Release: Mandy Queen PR to Host Workshop on "Maximising Trade Show Success"
Mandy Queen PR is holding a workshop titled "Maximising Trade Show Success" with Business Gateway for Scottish businesses.
Jun 18, 20242 min read
Three Things to Avoid in Your Hong Kong Communications Campaign
Three Things to Avoid in Your Hong Kong or International Communications Campaigns
May 13, 20242 min read
Exploring Consumer Goods Success in Hong Kong: A Recap of Our Insights
Enhance your understanding of consumer goods marketing in Hong Kong by diving into our collection of blog articles
Apr 22, 20242 min read
Getting Noticed: Enhancing FMCG Brand Visibility in Hong Kong
In today's competitive market, FMCG brands must find ways to stand out in Hong Kong. One approach incorporates the PESO model.
Nov 16, 20231 min read
Strategic Culinary Collaborations: A Recipe for Success in Hong Kong
Establishing your brand in Hong Kong requires a multifaceted approach beyond products and packaging and strategic partnerships.
Nov 6, 20233 min read
Thinking Outside the Box: Packaging as a Key Element for Successful International Brand Expansion
Expanding your food and beverage brand, or any product or service, into a new market is a thrilling venture, and Hong Kong offers a great...
Nov 1, 20231 min read
A Recipe for Success: Localising Your Brand For Global Success
Expanding your brand into a new market can be exciting and challenging. Hong Kong, with its vibrant culture and discerning consumers, is...
Oct 12, 20232 min read
Post Export Marketing: Mastering PR and Marketing in an International Market
Entering international markets and securing distribution channels is just the start. Read the top 4 elements of post-export marketing.
Jul 5, 20232 min read
Maximising International Trade: Leveraging Special Days to Promote in Asia
Maximising Brand Awareness Overseas: Leveraging National Days to Promote Your Products in Asia
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