Trade Show & Event Strategy Coaching

Service Description

For Comprehensive Trade Show Support (strategy, media outreach, press office, training) Trade shows and events can be a major investment and too often, businesses walk away with little to show for it. Drawing on experience from over 40 trade shows, both in-house and as a PR consultant to some of the world’s leading event organisers, I provide end-to-end strategic support. This session covers pre-event planning, on-site activity, and post-event optimisation — ensuring you make the most of every opportunity. I’ll work with you to devise a plant on how to attract the right visitors to your stand, engage media before and during the show, and create effective follow-up plans that drive long-term value. Whether it’s your first show or you want stronger results next time, these sessions provides a clear, actionable roadmap for turning events into meaningful visibility, media coverage and leads.