Mandy Queen Dec 15, 20204 minPivot with purpose - why I now work from home as a freelance consultantHere is my story. Perhaps it will inspire you to pivot with purpose too. I started my PR agency Cred Communications in Hong Kong in 2010 ...
Mandy Queen Oct 16, 20201 minSeven questions to ask when defining your target customers In the past ten years I've met a few clients who didn't know who their customers were; clients hadn't thought about it or they would say ...
Mandy Queen Oct 7, 20201 minNew MQPR Communications Programme for Women in Business I have launched a special one-on-one strategic communications program for new female entrepreneurs. The programme will provide you with a...
Mandy Queen Jul 20, 20201 minWhere to focus your marketing communications in the second half of 2020With the reduction and in some cases cancellation of in-person activities, organisations need to pivot and refocus their marketing for th...
Mandy Queen Jul 6, 20201 minWhy quality is better than quantity in PRUp until Summer 2020, my PR agency focused mostly on media relations for clients. Many of the public relations briefs we received detaile...
Mandy Queen Jun 24, 20201 minWhat is the role of a Public Relations professional in an organisation? The answer in 5 sentences. In the previous blog I wrote about the difference between PR and media relations. In this blog I wanted to share my definition of the rol...
Mandy Queen Jun 11, 20201 minWhat is the difference between Public Relations and media relations?According to the Chartered Institute of Public Relations, the definition of Public Relations (PR) is: “Public Relations is the discipline...
Mandy Queen May 18, 20202 min99+ important reasons to do public relations - Expert PR AdvicePublic Relations is hugely beneficial to organisations in so many different ways. With this in mind I have pulled together 99 reasons why...